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圣诞饼干!

 

圣诞节期间,BRICKLIVE以“积木砖之乐”庆祝了流行节日  1月7日,在LEGO®互动主题游乐的44个令人惊叹的日子结束后,BRICKLIVE圣诞节最终落下帷幕。这次活动独具一格,独特之处不仅是持续时间之长,也在于久负盛名的萨奇画廊的亲密氛围。BRICKLIVE活动的全新理念让粉丝们能以全新的方式享受BRICKLIVE体验,并创造出完美的堆建记忆。

 
这项长期运行的活动被称为终极互动冒险。在为期六个星期的活动结束后,数千名乐高迷们似乎均不会对该称号有任何异议,其中许多人会多次重返活动。该展会分为四个区域:星球大战区、“我的世界”区,创意区和圣诞区。每个区都为乐高迷们提供了不同的堆建和创造体验。兴奋的游客们在主题大厅内熙熙攘攘来回走动,体验着星球大战展厅里的艺术品和乐高迷模型、“我的世界”堆建(虚拟和以积木块堆建)以及创意厅里让人肾上腺加速的赛车作品。 
 
当BRICKLIVE的乐高迷离开遍布着自己作品的展厅时,他们认为这两小时的展览充满了积木互动和娱乐。立体布景被覆盖,巨大的绿色模型包围着积木坑,24米长的涂鸦墙被匀称地填满。 
 
BRICKLIVE创造了一个值得回忆的圣诞节,这真是一年中最美好的时光。
下载活动报告副本

有Krunk熊参与的美好圣诞节

在伦敦期间,世界著名的KRUNK熊在百忙之中抽出时间,将BRICKLIVE圣诞节作为他世界之旅的下一站。

巨大的蓝色KRUNK熊是全球名人,也是韩国YG娱乐集团的吉祥物。这位现代流行文化英雄经常作为主角出现在K-pop音乐视频和电视上,甚至常常发现在他自己的Krunk咖啡厅里休息。 
 
那他为什会么决定去参加BRICKLIVE圣诞节?这么说吧,不仅仅是因为YG娱乐是BRICKLIVE圣诞节的合作伙伴和赞助商,而且BRICKLIVE团队已制作了跟自己真人大小一致的积木堆建KRUNK熊雕像,所以他一定得亲自看看。
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“充满活力”的KRUNK熊一进入会场,您就可以感受到正在积木堆建游客有多么兴奋。孩子们让他加入他们的堆建游戏中,其间KRUNK熊还在秀场到处来个“见面和问候”,并且摆姿势拍照和参与到所有的互动游戏中。 
 
不难理解为什么每个人都喜欢被称为YG集团滑稽吉祥物的KRUNK熊,因为他懂得如何让一个地方充满快乐。在踏上世界之旅的下一站前,被笑脸包围的KRUNK熊在萨奇画廊外拍摄了最后一张照片。
 
关于KRUNK 
 
“KRUNK”是YG娱乐的商标角色,两年前通过Lee Hi的音乐视频《IT’S OVER》首次公开露面。然后,它成为了YG娱乐的象征性特征,YG娱乐于2013年12月开始为“KRUNK”商品的弹出式商店。公司还与许多不同的时尚品牌和YG娱乐艺术家发布了许多不同的合作商品。
 
“KRUNK”现在在韩国开创了自己的文化和时尚领域,上海的“BigBang KRUNK Café”为许多韩国流行音乐粉丝们提供了另一种独特体验。

Festive fun with the brick

Christmas came early for fans of the brick when a BRICKLIVE Christmas opened its doors at the Saatchi gallery.

After weeks of growing anticipation the doors finally opened to the latest BRICKLIVE event at the Saatchi Gallery in London. This time the trademark, interactive adventure of BRICKLIVE was to take on a festive twist as they launched their Christmas show that ran throughout the festive period into early January, allowing more fans the opportunity to squeeze in a visit for some brick fun. 

The show was located on the top floor of the Saatchi, spanning across the four galleries. This took on a slightly different twist to previous events, not only due to its longevity but through its more intimate style and layout. 

As fans entered the first session on Saturday morning, they were greeted with seasonal decorations, a full size brick-built Santa and a warm welcome from the Star Wars cosplay group ‘Reaper Squadron’. The atmosphere was set as fans turned left into the impressive galactic room, packed full of Star Wars goodness. The walls were lined with the artwork of Vesa Liethmink and some giant LEGO mosaics depicting some classic imagery from the Star Wars universe. Sat in the middle of the room was a giant death star sat upon a giant diorama, where families could build their own spaceships to display, as they were inspired by the surrounding custom creations from some of the best adult fan builders from Europe. 

Travelling past the Stormtroopers fans then found themselves in a room full of Minecraft building, consoles and giant figurines. The far wall was printed with a city skyline framing the architecture build area. 

The third room was a hive of activity as children clawed through the green brick pit, built cars for the race ramps and built along the incredible 24 metre long graffiti wall. 

The last room was home to more building. From making presents round the 10ft tree, creating a snowman with Bright Bricks to a bespoke mosaic, with the Fairy Bricks Charity team. Also it was here visitors had a chance to purchase bespoke brick-built winter roses, custom tree baubles and some of the latest official set releases. 

The event set a festive tone right from the off and provided a great experience for all fans. The themed rooms were packed with lots to do and all left with a smile on their faces, having immersed themselves in the trademark BRICKLIVE experience all be it with a festive twist.